
Marketing Tips & Business Growth Strategies
How Much Should a Realtor® Budget for Marketing?
Successful Realtors® know that marketing isn’t an expense—it’s an investment in their future. Allocating 10-20% of your gross commission income (GCI) to strategic marketing efforts ensures steady lead flow, brand recognition, and business growth. Whether you’re a new agent building awareness or a top producer scaling your reach, a well-planned budget fuels long-term success in real estate.

Multi-Channel Marketing Program

Stages in Reaching Your True North

Marketing Program & Pricing
$1100/month, plus $250 set-up fee and hard-costs (postage, printing, etc.)
• Identify SOI (Sphere of Influence)
• Digital Asset Creation & Management
• Weekly Social Media Posts (12/month)
• Just Listed, Under Contract, & Sold Social Media and Postcards
• Custom Marketing Strategy & Budgeting
• Email Drip Campaign Setup & Execution
• Digital Retargeting/Remarketing Campaign
• Direct Mail Campaigns (at the frequency desired by the client)
• GEO Farm/Niche Marketing: Direct Mail & Email Campaigns
• Database Formatting & Research (priced per name researched)
• 1-hour Monthly Consulting/Strategy/Coaching Session
